Take the Cringe out of Marketing Yourself

Take the Cringe out of Marketing Yourself
Illustrations by Anna Brones

At the time of writing, 42% of mid weight to director on roles listed on If You Could defined their salary or range. While many of these are London-based, it offers some encouragement to see that there are employers out there who, without having their hand forced are transparent in their hiring process.

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What was missing?

Encouragingly, however, one of the job sites contacted via the open letter, If You Could have finally made decisive steps in the right direction. As of late August, a site update “requires all entry-level, junior and internship roles to disclose a salary or salary band” according to HudsonBec Director Will Hudson. “There are also prompts for advertisers that encourage them to include a salary or salary band as this can directly impact the success of their job advert”. Indeed, the company’s research had overwhelmingly shown that users placed salary information at the top of their priorities when considering a position.

“There are also prompts for advertisers that encourage them to include a salary or salary band as this can directly impact the success of their job advert"

- Benjamin Franklin

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What was missing?

Encouragingly, however, one of the job sites contacted via the open letter, If You Could have finally made decisive steps in the right direction. As of late August, a site update “requires all entry-level, junior and internship roles to disclose a salary or salary band” according to HudsonBec Director Will Hudson. “There are also prompts for advertisers that encourage them to include a salary or salary band as this can directly impact the success of their job advert”. Indeed, the company’s research had overwhelmingly shown that users placed salary information at the top of their priorities when considering a position. At the time of writing, 42% of midweight to director on roles listed on If You Could defined their salary or range. While many of these are London-based, it offers some encouragement to see that there are employers out there who, without having their hand forced are transparent in their hiring process. These are the kind of efforts that may well enable them to effectively build towards diverse, inclusive workplaces. Allowing you to get a clear picture of the role before you decide to apply is a big part of that.

8 February 2023

Words by:Gonzalo Medina

Illustrations by:Anna Brones

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